BB&T moving fast as they make Dash to get name on new WS ballpark

Posted by Andy Durham on February 24, 2010 at 11:13 am under Professional | Comments are off for this article

Courtesy of the Winston-Salem Journal by way of the www.news-record.com site and you can read the entire article when you hit Click Here below.

WINSTON-SALEM — The new downtown baseball stadium will be called BB&T Ballpark, a long-term partnership that owners of the Winston-Salem Dash hope could ease concerns about the viability of the heavily subsidized stadium.

BB&T Corp. and the team announced Tuesday that the bank has taken the naming rights to the stadium for 15 years at an undisclosed price. The first game at BB&T Ballpark is set for April 13.

Billy Prim, the majority owner of the Class A-level Dash, said he believes that BB&T’s civic and corporate reputation will create good vibes for a $48.7 million stadium that has been saddled with an escalating cost and an increased taxpayer role since it was approved by the Winston-Salem City Council in 2007. At that time, the stadium was expected to cost $22.6 million.

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