Future Baseball Hall of Fame Star Albert Pujols Launches Limited Edition Pujols Crunch Cereal With PLB Sports and Entertainment
PITTSBURGH, PA – Albert Pujols, 11x All-Star, 3x NL MVP, 2x World Series Champion and future baseball Hall of Famer, has partnered with PLB Sports & Entertainment to create a limited edition Albert Pujols Crunch Cereal which has a honey-nut oat profile. The product featuring Pujols name and likeness will be available exclusively in St. Louis at Schnuck Markets and online at www.plbse.com.
“Schnucks is thrilled and excited to be the exclusive retailer of this limited edition Pujols Crunch cereal featuring future Hall of Famer and baseball legend Albert Pujols,” said Schnucks Associate Category Manager Sam Pate.
A portion of the sales of the limited edition Pujols Crunch will benefit the Albert Pujols Family Foundation whose mission is to share a commitment to faith, family and others. The Pujols Family Foundation provides a multitude of services and support programs for children and families who live with Down syndrome, impoverished people in Pujols’ native Dominican Republic and experiences for children with disabilities and/or life-threatening illnesses.
“I’m excited to launch Pujols Crunch,” said Pujols. “With a portion of the proceeds benefiting my foundation, this is a win for philanthropy and the fans.”
Pujols Crunch is produced in partnership with PLB Sports and Entertainment. For more than 30 years, PLBSE has created unique brands and lines for athletes and entertainers such as Stefon Diggs Diggs 14 Sauces, Cameron Heyward’s Blitz Mix, Doug Flutie’s Flutie Flakes, Josh Allen’s Josh’s Jaqs & JA17 Blend Coffee, Barstool Sports Pardon My Flakes, Kane Brown Kane Krunch and many more.
“What can I say about a living legend like Albert Pujols,” said Ty Ballou, CEO of PLBSE. “We are beyond thrilled to mark his incredible career with this limited-edition cereal.”
PLB Sports and Entertainment has created unique brands for athletes and entertainers for over 30 years. Some of PLBSE’s iconic partnerships include Flutie Flakes, Ed McCaffrey’s Rocky Mountain Mustard, the late Bob Ross, and the WWE that sold millions of units in major retailers around the USA and Canada. In 2020, PLBSE partnered with Kansas City Quarterback Patrick Mahomes, former Pittsburgh Wide Receiver JuJu Smith-Schuster, Minnesota Quarterback Kirk Cousins, Green Bay Running Back Aaron Jones, Buffalo Quarterback Josh Allen, 2020 National Champion LSU Tigers, and Barstool Sports’ Pardon My Take. In 2021, PLBSE released limited-edition products in partnership with Miami Guard Tyler Herro, Cleveland Running Back Nick Chubb, Arizona Wide Receiver DeAndre Hopkins, Chicago safety Eddie Jackson, and other partnerships in the NFL & NHL, along with Universal Studios’ Field of Dreams.
PLBSE will be expanding its product offering in 2022 across brand categories and the U.S. PLBSE products and information can be found at www.plbse.com and on Instagram at @plbse.